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SEO Strategy for B2C Companies

Are you a B2C business looking to boost your online presence and drive more revenue?

We at SEM Thrive a Results-driven SEO agency are here to guide you through our proven strategies that can help your B2C website rank higher and drive revenue.

Let’s dive into the tactics to elevate your SEO game.

Target Longtail Keywords

Why Target Longtail Keywords?

why long tail keyword SEM Thrive semthrive.com
why long tail keyword SEM Thrive semthrive.com
Long tail keyword SEM Thrive semthrive.com
Long tail keyword SEM Thrive semthrive.com

Around 70% of search traffic comes from long-tail keywords.

You’re missing out on valuable customers if you’re not using them in your SEO plan.

Long-tail keywords are specific phrases people use when they’re ready to buy.

They’re easier to rank for and attract customers ready to buy.

How do We Find Longtail Keywords

We use fancy tools like

Google Keyword Planner

SEMrush

Ahrefs

Keyword Planner SEM Thrive semthrive.com
Keyword Planner SEM Thrive semthrive.com

These tools help find the longtail keywords your customers are looking for.

also, we can understand phrases that might not have many searches, but people who use them are more likely to buy.

This means we focus on keywords that can lead to more sales.

Implementing Longtail Keywords

With our Expert SEO Team at SEM Thrive,

We’ll add these keywords to your website, blogs, and product descriptions.

This makes your content match what your customers are looking for

and helps you rank better on search engines, Simple.

Align Your Content with Search Intent

Understanding Search Intent

To rank high on Google, your content must match what users seek.

We categorize search intent into four types:

Informational: Many people search for info online, like answers to questions or how-to guides. This type of search makes up most searches, around 70% to 80%.

Navigational: about 10% to 15%, are for finding specific websites or pages. For example, if someone wants to go to Justdial, they’ll search for “Justdial” to find the site.

Transactional: This type of search, around 10% to 15% of all searches, is when people are ready to buy something. They search for specific products, brands, or services because they’re ready to make a purchase.

Commercial Investigation: Around 20% of searches are for comparing products or services before purchasing. People in this group are still deciding what to buy and might look for reviews, comparisons, or prices.

Creating Content for Each Intent

Our team of Content Experts will craft tailored content to each type of search intent.

For informational queries, we’ll provide in-depth articles and guides.

For transactional queries, we’ll focus on clear, persuasive product descriptions and CTAs.

Optimizing for Search Intent

Create Content for Each Intent SEM Thrive semthrive.com
Create Content for Each Intent SEM Thrive semthrive.com

We analyze top-ranking pages for your target keywords,

we’ll ensure that content meets user expectations and adds unique value.

This approach helps your site rank higher and attract the right audience.

Optimize Your Page Load Speeds

Optimize Your Page Load Speed mobile SEM Thrive semthrive.com
Optimize Your Page Load Speed mobile SEM Thrive semthrive.com
Optimize Your Page Load Speed laptop SEM Thrive semthrive.com
Optimize Your Page Load Speed laptop SEM Thrive semthrive.com

Why Speed Matters

Let’s face it, when a website takes too long to load, do you wait or go back to Google to find what you are looking for,

Every user wants to get info and get things done fast.

Also a quick-loading website not only improves user experience but also boosts your SEO rankings,

Google considers page speed as a ranking factor, and users are more likely to stay on your site if it loads quickly.

so this has to be a priority.

How We Improve Your Page Load Speeds

Compress Images: We’ll reduce image sizes without losing quality.

Minimize HTTP Requests: By reducing the number of elements on each page, we’ll decrease load times.

Leverage Browser Caching: This will speed up loading times for repeat visitors.

Using a CDN: A CSN ensures your content is delivered quickly, no matter where your users are located.

Create Clear, Actionable CTAs

Designing Effective CTAs SEM Thrive semthrive.com
Designing Effective CTAs SEM Thrive semthrive.com

Designing Effective CTAs

Clear, actionable CTAs help make a purchase or take another desired action.

We’ll design CTAs that are:

 Specific: Clearly state the action you want the user to take.

 Strong: Using verbs like “Buy now,” “Sign Up,” and “Learn More.”

 Urgent: Creating a sense of urgency with phrases like “Limited Time Offer.”

Optimal CTA Placement

We’ll strategically place CTAs where information is more likely to take action

By testing different designs and placements, we’ll find what works best for your audience.

Why Backlinks Matter SEM Thrive semthrive.com
Why Backlinks Matter SEM Thrive semthrive.com

Backlinks are a vote of confidence

that signal search engines that your content is more relevant and trustworthy.

This can significantly improve your search engine rankings.

High-Quality Content: Our team at SEM Thrive researches and writes in-depth guides and valuable resources that others will want to link to.

Guest Blogging: Writing guest posts for reputable sites in your industry will gain you exposure and backlinks.

Outreach: We’ll reach out to influencers, bloggers, and webmasters to share your content and request backlinks.

Broken Link Building: We’ll find broken links on other sites and suggest your content as a replacement.

Set Up a Google Business Profile

Set Up a Google Business Profile SEM Thrive semthrive.com
Set Up a Google Business Profile SEM Thrive semthrive.com

Boost Your Local SEO

A Google business listing Profile is essential for local SEO,

It helps your business details show up on Google Maps.

This means local customers can find and reach out to you more easily.

Creating and Optimizing Your Profile

Claim Your Business: We’ll set up and verify your Google Business Profile.

Complete Your Information: We’ll ensure all your business details are accurate and up to date.

Add Photos: High-quality images of your business and products will make your profile stand out.

Encourage Reviews: Positive reviews build trust and improve your rankings. We’ll help you develop strategies to get more reviews and manage them effectively.

Post Updates: special offers, events, and news keep your profile active and engaging.

your B2C company can increase its online visibility, attract more customers, and drive more revenue using these tactics.

Our approach focuses not only on traffic, but more valuable traffic, Authoritativeness, and Trustworthiness.

and Also REVENUE.

Discover more SEO and Paid strategies for B2C businesses With SEM Thrive

Book a call today to talk to Experts, and let us drive growth to your website.
If we don’t rank your website within 90 days, we’ll keep working for free until you’re happy.
That’s our promise at SEM Thrive.

Chaitanya Punoju

Founder and SEO Consultant at SEM Thrive, a Hyderabad-based Growth Marketing Agency specializing in SEO and SEM, Assisted 300+ clients spanning industries like Food and Beverage, Edtech, Healthcare, and more. reach me at [email protected]

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